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2019 Spotlight


Thought Leaders & Delegates from Academia & Corporate


6th ASMA India Trends Study 2019


Rich Panels & Workshops By Industry Leaders


Distinguished Speakers & Panelists

The ASMA Experience
Celebrating Digital Transformation
of Academia

India is fast becoming an educational hub and is attracting more and more global talent. The higher education model needs a digital transformation to ascertain sustainable development.

The intersection of education and technology offers an exciting opportunity for its growth. Educators and academicians need to leverage social media and digital technologies to enhance their academic program, grow their student community nationally and internationally, bolster their enrollment procedures and meet their academic goals.

The upcoming 3rd ASMA Annual Convention & Awards 2019 aims to bring together some of the brightest minds from Government, Academia, EduTech and Corporate. We’re talking about Thought Leaders and Opinion Makers who are taking academia to the next level.

ASMA 2019 will be packed with highly focused panel discussions, expert-led workshops by industry power houses, enlightening keynote addresses, awards and recognitions and much more that will act as a trigger of academic growth.

So stay tuned for 2-days of non-stop learning, networking and growth opportunities!

Meet Our Esteemed Advisory Board for ASMA 2019

Prof. Bhimaraya Metri

Director, IIM, Trichy

Dr. H. Chaturvedi

Director BIMTECH, Alternate President Education Promotion Society for India

Dr. A. K. Sengupta

Founder - HEF, Director & Mentor - SIESCOMS

Prof. Kamal Jain

Dean, Academics - IIM, Indore

Dr. S.Y Kulkarni

Vice Chancellor - REVA University, Bangalore

Mr. Sudhakar Rao

Director - Branding, ICFAI Group

Dr. Ravi Kumar Jain

Director, SIBM, Hyderabad

Dr. R. Nandgopal

Director – XIME Kochi

Mr. Jayant Shah

Executive Director, Academy of Indian Marketing

Meet Our Keynote Speakers 2018

Shri Anil Sahasrabudhe

Chairman – All India Council for Technical Education

Dr. M. P. Jaiswal

Director, IIM Sambalpur

Dr. H. Chaturvedi

Director BIMTECH, Alternate President Education Promotion Society for India

Sarah Joshi

Senior Product Manager - Microsoft Teams

Prof. Bhimraya Metri

Director, IIM, Trichy

Shri Bharat Lal Meena

IAS (r), Ex Additional Chief Secretary, Department of Higher Education, Govt of Karnataka

Meet Our 2018 Distinguished Speakers and Panelists

Dr. Manpreet Singh Manna

Director – AICTE

Ashish Gupta

Director - Modern Workplace Consumption & Education - Microsoft

Mr. Devesh Prakash

Associate Partner - EY

Dr. Bharat Agarwal

President – Vishwakarma University

Dr. S. Y. Kulkarni

Vice Chancellor - REVA University, Bangalore

Dr. Ravi Kumar Jain

Director, SIBM, Hyderabad

Mr. Ashwin Fernandes

Regional Director for QS Intelligence Unit in Middle East North Africa South Asia

Mr. Dhananjay Singh

Director General and National Board Member, National HRD Network

Dr Kirti Mahajan

Director, International Student's Cell, Bharati Vidyapeeth

Dr. Neelesh Kumbojkar

Director, Symbiosis Center for Alumni Engagement (SCAE)

Prof. (Dr.) Chandrashekhar J. Rawandale

Director, Symbiosis Law School Noida

Mr. Swapnil Kothari

Chancellor, Renaissance University

Mr. Manish Kothari

Managing Director, ISBR

Mr. Bhupesh Daheria

CEO, Aegis School of Data Science I Founder - mUni

Dr. Vidya Priya Rao

Founder and Director – Innovatus Marketers Touchpoint LLP

Mr. Manoj Kumar Pandey

Chairperson, Media Committee - Birla Institute of Management Technology

Mr. Varun Khullar

Vice President - Business, Paytm

Mr. Durga Prasad Kakaraparthi

Solution Architect in Amazon Internet Services Private Limited

Dr. Sandeep Pachpande

Chairman - ASM Group of Institutes

Prof. Aditya Mohan Jadhav

Chairman - Admissions T. A. Pai Management Institute (TAPMI) Manipal, India

Mr. Suraj Sapra

Vice President - NoPaperForms

Dr. Vinnie Jauhari

Director Education Advocacy - Microsoft

Dr. Rajesh Panda

Director at Symbiosis Institute of Business Management, Bengaluru

Mr. Pratik Vaidya

Managing Director at Karma Management Consultants Pvt. Ltd.

Dr. A. Vinay Kumar

Director – NMIMS

Mr. Parikshit Jain

Associate Director - Grant Thornton

Dr. Atish Chattopadhyay

Director of IFIM Business School, Bangalore

Mr. Abhishek Ballabh

Co-Founder - ExtraaEdge

2018 Agenda

  • 9:00 AM – 10:00 AM
  • 10:00 AM – 11:30 AM
  • 11:30 AM – 11:45 AM
  • 11:45 AM – 12:35 PM

    Learn the latest innovations, best practices and trends impacting higher education in areas such as Digital Media, Edu-Tech, New Policies, Reforms & Laws and Admissions.

  • 12:35 PM – 1:00 PM
  • 1:00 PM – 2:00 PM
  • 2:00 PM – 2:50 PM

    Social media has transformed recruitment & alumni relations forever. Come, learn from our senior HR professionals on what’s changing, and what you should do to keep up!

  • 2:50 PM – 3:10 PM
  • 3:10 PM – 4:00 PM

    Discover how tools & technologies like MOOC, Moodle, AI, Machine Learning, Internet of Things (IoT), etc can take higher education Institutions to the next level.

  • 4:00 PM – 4:15 PM
  • 4:15 PM – 4:40 PM
  • 4:40 PM – 5:10 PM
  • 5:10 PM – 6:00 PM

    Student behaviors are rapidly changing due to Digital and Social media, the way they search, discover and shortlist colleges have radically changed. Learn how your college can keep up with latest trends and technology.

  • 6:00 PM – 6:15 PM
  • 6:15 PM – 7:05 PM

    Unable to put your finger on what's missing in your international Student Recruitment plan? Join this expert panel to learn exactly what you’re institution is missing (and more!)

  • 7:05 PM – 8:30 PM
  • 8:30 PM Onwards
09.00 AM – 11.15 AM AI Classroom - Cloud in Campus by Microsoft

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. And higher Education is a critical partner in achieving that mission. Together, we share a noble purpose to help students develop the skills necessary for success in the next stage of their lifelong learning journey.

The questions around Pathways, Experiences, Signals, and Culture must be dominated by a Student-Shifted mindset. This mindset challenges entrenched norms, especially within traditional institutions operating under a Faculty First mindset. The Digital Transformation of Higher Education is centered around a shift toward more student-centered models. To bring the Digital Transformation, Microsoft is working closely with Higher Education institutions and EdTech Innovators to provide intelligent services that connect each learner with the optimal learning resources and developmental experiences to guide their lifelong learning journey and build skills in pursuit of their individual ambitions.

Student Journey Mapping by

At the beginning of each academic year, colleges and universities are trying to attract the savvy college-bound generation. However, they realize traditional marketing techniques are no longer enough to attract prospective students. While most colleges have begun digital initiatives, the question is are they on track?

We give an overview of how to map out the different stages a student experience from submitting an application to the College/University through to starting their degree to their becoming an alumni actively promoting their alma mater.

The workshop provides a teaser to identify student pain points and their needs at the different stages of their association with you; in the process and look for opportunities to improve the student experience

11:15 AM – 11:30 AM Tea Break and Networking
11:30 AM – 01:15 PM Unleashing BlockChain for Educators by Grant Thornton India

Blockchain, a revolutionary new technology, promises to do the opposite of what its name suggests. It is set to unblock the financial highways and unchain the non-financial world, too. This promising technology is increasingly finding application in various fields, in business as well as governance.

Grant Thornton will share how blockchain is changing business perspective and how it can improve employability & Skill of students. We will share how and why top companies are adapting to blockchain across globe. It’s a cultural Change. More than just Blockchain.

Leveraging Marketing Automation for Enrolments in Education Institutes by ExtraaEdge

The 21st century students & parents have more academic choices, search online & are digitally more aware than ever. Institutes need to embrace this new age course discovery mechanisms & be prepared for future. Primarily from a branding, digital footprint, social presence & mobile first approach. The workshop would showcase how progressive education marketing teams can leverage marketing automation, data science, predictive analytics, classification & student behavior to make data driven enrolment decisions.

01:15 PM – 02:00 PM Lunch and Networking
02:00 PM – 03:00 PM Cyber Security - Aegis School Of Data Science Skilling beyond University Curriculum: How to setup COE for AI, Cyber Security, Big Data, Data Science etc
  • We will talk about current market scenario
  • Process of COE of aegis and muni campus
  • Will show digital support mobile app and run lectures etc
Insights in QS Rankings & Ratings by QS IGUAGE

Through this talk, participants will become aware about the different ranking systems in the world and how rankings are done. There will be a detailed explanation about the QS ranking and rating methodology. Also, there will be insights given on how QS IGAUGE was formed and how it helps Indian institutions showcase their potential to the rest of the world.

Participants would be able to have a detailed understanding about the difference between ranking and rating and understand how to participate in both. There will also be a Q & A session.

03:30 PM – 03:45 PM Tea Break and Networking
  • Please pre-book your name to attend the workshop by registering yourself.

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