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How Can Academic Institutions Effectively Segment Their Social Media Audience
Social media is like an ocean. Its great expanse often confuses marketers to locate the relevant audience for…
4 min read
8 Key Strategy Components For International Student Acquisition
Many B-Schools these days are trying to position themselves globally in a credible way. A significant strategy of…
5 min read
Social Media Content Calendar – Is Your Institution Using it Effectively?
When your university or institution has different social networks to choose from, it is not an easy task to plan…
4 min read
How to Use Drip Marketing Effectively for Academic Institutions?
What is Drip Marketing?
Drip marketing is a marketing automation strategy that is used to send pre-defined…
4 min read
IN CONVERSATION: The ROI of Social Media in Academia Has Gone Up Significantly
“There are several certifications that are now available across the globe and when a student is encourage to…
5 min read
IN CONVERSATION: The use of social networking sites has been widespread have not…
“While the social networking sites have the same key aspects, the cultures and responses around them that become…
7 min read